“You need to change your browser,” said Bullen to me as I was sharing my screen in a meeting.
“Browser?” I replied, staring hopelessly at my Chrome window with nineteen open tabs, sixty-eleven bookmarks, and folders everywhere.
“Yes, your browser,” Bullen repeated.
“To what?” I asked.
“Arc,” he said.
I brushed it off and we carried on with the meeting. Later that day, I googled (in Chrome, of course) and downloaded Arc.
After installing and testing it for a few days, I realized why it’s now my default browser.
Success factors that create happy customers
Simplicity, clarity, and follow-up — on point.
Low threshold: I downloaded the browser, imported all my settings, extensions, and whatever else I needed so I wouldn’t have to start from scratch. Switching browsers can be a big deal when Chrome’s been your go-to for, oh, about a hundred years.
Quick start: I was greeted with a short walkthrough of how the browser works.
More onboarding: Videos and text were readily available to help me learn and deepen my understanding.
Follow-up: As a bonus, I received helpful tips straight to my registered email address.
Better product: At the end of the day, this is simply a better browser — which is key, because no amount of onboarding can save a poor product.
Early conclusion: Smooth onboarding creates happy customers
Is it really that simple?
Yes, it is.
A good onboarding experience makes for satisfied customers (assuming the product itself holds up).
In this case — I was so satisfied it inspired me to write a blog post.
But then… why doesn’t everyone do this?
One-hit wonders
Many companies see onboarding as a one-time thing.
A new customer signs up, and they invest an hour — maybe — to “teach” everyone how to use the app or service.
And then what?
Usually, nothing.
Except, of course, rising frustration.
You become a one-hit wonder.
We all remember “Ingen vill veta var du köpt din tröja” by Raymond & Maria — but not much else from them, right?
After that one hit, most users end up not getting the full value out of the app, complain that the service is bad, and start looking for alternatives.
lynes’ success factors for new customers
Just like switching browsers, we want changing your company’s phone system to be just as easy.
We’ve worked with delivery and onboarding for many years, and we always aim to streamline the customer experience. Here’s what it looks like when a company switches to us:
Delivery Coordinator: Together with your team, we help set up your new PBX solution. You can choose to keep your existing settings and audio files or start fresh — it’s entirely up to you.
Pre-boarding: Even before going live, you get access to our Help Center, packed with getting-started guides and videos to help you learn the app.
Onboarding: Once you’re live, we always recommend exploring the app with the help of our Help Center guides.
Further training: As a next step, we offer all customers free webinars covering everything from basic functionality to advanced admin features.
Follow-up: To make sure everything’s running smoothly, our Customer Success team reaches out for a check-in.
Switching browsers or PBX — pretty much the same thing
Ready to switch browsers or business phone systems?
It’s just as simple — and if you’re thinking about the latter, don’t hesitate to get in touch!
